We’re delighted to introduce the latest addition to the Ixia London family: our brand-new Citroën Ami. Designed for the city, full of personality and yes, a little bit cheeky. The Ami instantly caught our eye with its compact agility and playful charm.
“Yes, it’s a rubbish ‘car’… because it isn’t one. But it is fun to use and an entirely loveable object.”
— Top Gear
City‑Smart, Chic‑Ready
When choosing our new urban cruiser, practicality was key: with dimensions of just 2.41 m in length, 1.39 m in width and 1.53 m in height, the Ami is tailor‑made for tight London mews and tricky parking. The single electric motor delivers a top speed of 28 mph and a range of about 46 miles, ideal for nipping around town. Think of it as the perfect little companion for appointments, meetings or a cheeky coffee run.
Beyond its size, the Ami is refreshingly simple. A 5.5 kWh battery, a three to four hour charge time from a standard outlet, and very low maintenance requirements—plus a total weight of just over 400 kg. It’s a refreshing return to basics.
A Wrap that Speaks Volumes
Looking at the Ami, you’d swear it was always meant to stand out. We partnered with the talented team at Motormode.com to create a custom wrap that would truly reflect our personality. Starting with our playful pink and white stripe idea, Motormode’s collaborative design process turned the concept into reality. For £2,000, we received not just a wrap, but a talking point—on wheels.
One of our favourite features? The subtle QR code on the side of the car, which passers-by can scan to head straight to the Ixia London website. It’s already sparked quite a few fun interactions on the street!
Upfront & Honest
Transparency is everything to us, and we’re happy to share the full breakdown:
- Citroën Ami purchase: £7,695 (including first-year road tax and insurance)
- Motormode wrap: £2,000
- Total investment: £9,695
Our Branding Takeaways
Here’s what we learned from wrapping the Ami—and what you should consider if you’re doing the same:
- Make your logo big and proud: Small logos vanish as the car moves. We went bold so our brand can’t be missed.
- Include your website: We added the full URL on the rear panel, and yes, it really works—people look it up.
- High-contrast colours catch the eye: Our pink and white stripes are noticeable, cheerful and memorable.
- Involvement creates perfection: Motormode’s collaborative approach meant the final design felt 100% us.
- Think visibility—not just aesthetics: Striking designs stand out in motion—especially at 28 mph.
The Verdict: City‑Chic Companion
At Ixia London, we adore interiors with character, and our Ami is no different. It’s not trying to be a supercar; it’s simply fun, quirky, clever, and utterly lovable. Wrapped in personality and our brand, it’s already turning heads across London.
Curious? Experience more of the Ami’s charm via Top Gear’s hilarious and heartfelt review—it captures its spirit brilliantly.